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Telegram

Telegram marketing & bots

Telegram audiences are engaged and cheap to reach. Run bot broadcasts, automated flows and channel posts, and hold two-way conversations — all wired into the same contacts and campaigns as your other channels.

5 min read

Turn a bot into a marketing channel

Connect your Telegram bot and it becomes a full messaging channel: broadcast to subscribers, trigger flows on events, and reply in real time. Delivery is near-instant and effectively free, which makes Telegram ideal for high-frequency updates and community engagement.

  • Bot broadcasts to your subscriber base
  • Rich messages: media, buttons, inline keyboards
  • Channel and group posting
  • Near-instant, low-cost delivery

Automate replies and journeys

Build conversational flows that answer questions, capture leads and route people to the right place. Telegram is a step in the same automation builder, so it slots into multi-channel journeys alongside email, SMS and WhatsApp.

  • Menu-driven and conversational bot flows
  • Event- and behaviour-triggered messages
  • Lead capture straight into your contact database
  • Handoff to a human when needed

Grow and understand your audience

Every subscriber is a contact record with history and attributes, not an anonymous chat ID. Segment Telegram subscribers the same way you segment email, and see engagement metrics per broadcast.

  • Subscribers stored as full contact profiles
  • Segmentation on attributes and behaviour
  • Per-broadcast delivery and engagement stats
  • Deep links and referral tracking for growth

Frequently asked questions

What do I need to send on Telegram?

A Telegram bot, which you connect in a couple of minutes. From there you can broadcast to subscribers, post to channels and run automated conversations.

Is Telegram messaging really free?

Telegram itself doesn't charge per message, so sending is effectively free — you only pay for your Climails plan. That makes it a strong channel for frequent updates.

Can I combine Telegram with email and SMS?

Yes. Telegram is a step in the same automation builder and shares your contact database, so one journey can span Telegram, email, SMS and WhatsApp.

Can the bot answer customers automatically?

Yes. Build menu-driven or conversational flows to handle FAQs and capture leads, and hand off to a live agent whenever a conversation needs a human.

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Telegram Marketing Platform & Bot Automation — Climails